Your Trust Partners.
Privacy, data protection and Responsible AI solutions

Simply Privacy is our ‘go to’ organisation for clear, practical and robust advice on all aspects of privacy. Daimhin integrates seamlessly into our operations to ensure the ‘organisational fit’ of his advice…. and he is great to work with! We recommend the services of Simply Privacy without any hesitation or reservation whatsoever.

We’ve worked with Emma & the team at Simply Privacy since mid-2020. They’ve provided us with oversight & guidance around the most important areas to focus on & where the risks are for our business. Their advice has always been practical and easy to implement, and the ongoing support & trouble-shooting fantastic. We’d definitely recommend them for knowledgeable advice presented in a clear & concise way.

Simply Privacy has supported Mitre 10 New Zealand with its privacy framework since 2017 and we really value the specialist expertise that the team bring. Having previously worked as in-house lawyers and advisers, they tailor their advice to be as practical as possible for our business. We would happily recommend Simply Privacy to any businesses looking for support with their privacy obligations.

We were extremely impressed with the work, support and advice that Daimhin provided to us during the growth of our analytics capability. As a government organisation it is important that we understand and apply a privacy mind-set to all our work. Daimhin gave us practical solutions to ensure that our team could function capably while remaining within legal and ethical boundaries. Daimhin is adaptable, knowledgeable and very easy to work with, and we fully appreciated his dedication to our work.

As well as being an expert in all things privacy, Emma is friendly and pragmatic and has put the mahi in to understand our many business activities as well as our purpose and drivers - she gets us and feels like part of the Ngāti Whātua Ōrākei team. This has made it easier to engage our teams as we upskill as a group.

We have been delighted to work with Frith to provide timely and much needed advice and guidance to government agencies on the ethical and appropriate assessment and impact of algorithms. Frith is an expert who has the ability to turn her knowledge into practical advice that demystifies complex issues. Her work has been exemplary and offers tools and guidance in plain English that is easy to understand and implement. We highly recommend Frith’s advice and services.

Generative AI, its potential benefits, and the risks it poses to growing companies is fraught with pitfalls and missteps. Frith provided directed and focused presentations to our risk managers and senior leadership as well as developing a sensible and practical policy that is well suited to our company’s culture. Frith’s involvement has provided the guidance necessary for us to move forward with confidence.

We started working with Simply Privacy when ChatGPT first became widely accessible. Frith helped us navigate the need to be open to new ways of working, alongside the need to safeguard our data and the privacy of the people we work with. Frith has developed guidelines for the use of generative AI in our workplace, updating them to reflect the evolving landscape while keeping data security, confidentiality and privacy front and centre. Frith’s expertise in the generative AI and privacy space is extensive and always up to date.