Your Trust Partners.
Privacy, data protection and Responsible AI solutions

Kia ora. Simply Privacy is a consultancy which offers privacy and AI governance solutions to business, government and the NGO sector.
We’re an experienced and pragmatic group of professionals, here to help you to get the job done in a responsible and compliant way.
Our approach reflects global best practice – we apply risk-based, privacy and trust by design thinking to all the work we do.

Simply Privacy is a member of Strand Alliance, an international network of data protection experts, with partners in Auckland, Dublin, Rome, Brussels, London, Munich, Madrid, Zurich, New York and Tel Aviv. Through this partnership network we provide our clients with the benefits of both a global and local perspective. We combine our collective expertise and knowledge in the practical application of data protection, privacy, cyber security and AI compliance to offer knowledge based, solution driven services.

What We Do

We’re privacy experts but our strength is really in communication. We strive to understand our clients’ business and needs to ensure we deliver what they really want. What you won’t get is an “off the shelf” product with your agency’s name filling the gaps.

Meet the Team

Our Clients

  • Simply Privacy is our ‘go to’ organisation for clear, practical and robust advice on all aspects of privacy. Daimhin integrates seamlessly into our operations to ensure the ‘organisational fit’ of his advice…. and he is great to work with! We recommend the services of Simply Privacy without any hesitation or reservation whatsoever.
    University of Auckland
  • We’ve worked with Emma & the team at Simply Privacy since mid-2020. They’ve provided us with oversight & guidance around the most important areas to focus on & where the risks are for our business. Their advice has always been practical and easy to implement, and the ongoing support & trouble-shooting fantastic. We’d definitely recommend them for knowledgeable advice presented in a clear & concise way.
    Giltrap Group
  • Simply Privacy has supported Mitre 10 New Zealand with its privacy framework since 2017 and we really value the specialist expertise that the team bring. Having previously worked as in-house lawyers and advisers, they tailor their advice to be as practical as possible for our business. We would happily recommend Simply Privacy to any businesses looking for support with their privacy obligations.
    Mitre 10
  • We were extremely impressed with the work, support and advice that Daimhin provided to us during the growth of our analytics capability. As a government organisation it is important that we understand and apply a privacy mind-set to all our work. Daimhin gave us practical solutions to ensure that our team could function capably while remaining within legal and ethical boundaries. Daimhin is adaptable, knowledgeable and very easy to work with, and we fully appreciated his dedication to our work.
    NZ Customs Service
  • As well as being an expert in all things privacy, Emma is friendly and pragmatic and has put the mahi in to understand our many business activities as well as our purpose and drivers - she gets us and feels like part of the Ngāti Whātua Ōrākei team. This has made it easier to engage our teams as we upskill as a group.
    Ngāti Whātua Ōrākei Trust
  • We have been delighted to work with Frith to provide timely and much needed advice and guidance to government agencies on the ethical and appropriate assessment and impact of algorithms. Frith is an expert who has the ability to turn her knowledge into practical advice that demystifies complex issues. Her work has been exemplary and offers tools and guidance in plain English that is easy to understand and implement. We highly recommend Frith’s advice and services.
    Stats NZ